Technology can sometimes be confusing – and honestly – there’s a lot of companies that like to keep a sense of mystery covering their ticketing services so the details and costs can be hidden. Many of these companies make it sound like a simple no-brainer on the surface. The surprises come once you’ve made the commitment to your ticketing system and you find out that what you thought was included is an extra investment, or not even possible. This is the case with a lot of online ticketing companies. You do your best to scour their websites as you research features and costs but in the end you find yourself confused and searching for answers.
In an effort to help you choose an online XL center tickets company we’ve begun this series of articles to help guide you so you can have a nice checklist of items to consider when choosing ticketing software. We’ll help you think through the process and show you the options available so you can make the best decision possible. Even if our company does not offer the solution that you’re seeking, we’ll try to tell you what’s possible, what’s new and what’s hip in the online ticketing world.
General admission or reserved seating
Ideally you want an e-ticketing system that provides you with the flexibility to sell general admission seats, reserved seating or a combination of both. Not all software is created equal so ask this question if it’s not explicitly spelled out. Even if you’re venue or event is completely reserved seating you never know what you’ll need in the future or how your venue will evolve. It’s always better to plan for the future and weigh all options so you’re confident that you’ve made the best decision. Flexibility is key and a good ticketing system should allow you to setup and manage reserved seating, general admission or break up your event with both options within the same seating chart. The best systems will allow management of multiple seating charts for your venue and will allow you to customize pricing for each individual event.
Payment processing for online ticketing
If you’re selling tickets online you need a reliable vehicle to accept credit cards from the patrons purchasing tickets to your events. Many ticketing services do the processing for you which is convenient. The downside is that they can potentially sit on your money for a long period of time. If it’s a large amount of money they’re probably banking the money and gaining interest from your money before they release it. You should consider this before committing to a service. Ideally you should setup a merchant account of your own and integrate it into the software so you have complete control over your money. The process is usually painless and it will guarantee that you receive your money as soon as possible. If you’re a small operation or you’re running a one time event there are additional options available if you don’t want to go through the merchant account approval process.